A Brand is Much More Than a Logo and a Website

A lot of people think that when it’s time to rebrand, all they need to do is get a new logo and website, and they’re good to go. Sure, these are key components, but if you did only that, you’d be missing out on the real benefits of branding your business. There are other factors […]


Benefits of Working With a Branding Professional Who Understands Your Industry

From the outside, the wedding and event industry looks fun, glamorous and creative. Of course, it can be. What’s more enjoyable than using your expertise and talents to create a special and memorable event. It’s why so many people got into this business! But the truth is that many of the businesses in this industry […]